Marketing Manager at (Peckham Levels)
ABOUT THE ROLE
The Marketing Manager is responsible for co ordinating the marketing deliverables across one of our sites.
They are responsible for driving the success and coverage of Peckham Levels (via interest, positive perception, revenue and footfall) whilst also looking to fuel the growth of our Member Businesses (public and non public-facing) through story-telling and coverage.
Broadly they will:
Run the full marketing channel mix for one site including, but not necessarily limited to:
○ Social - Facebook, Twitter, Instagram, LinkedIn, Pinterest
○ Digital - CRM, Website, SEO
○ Print - ads, advertorial, Zines, Flyers, Posters & OOH (billboards)
○ Press - Local media spend
○ Outreach / On the Ground - promotional teams, local businesses
Work alongside the Head of Marketing to deliver multi-platform campaigns that look to target specific audiences
Drive site-wide revenue and footfall, customer satisfaction and social impact, in line with the agreed marketing strategy
Curate engaging content and copy that meets the requirements of strategy objectives from a variety of sources both internally (team members, project members, partners) and externally (eg. professional writers, photographers, videographers etc.)
Promote the wide range of cultural and entertainment events on site to local and regional audiences
Ensure marketing activity is delivered to budget
Manage contractors including PR agencies, digital agencies and promotional staff
Support the full upkeeping of our websites and ensure that the content is up to date and regularly refreshed
Work with our design team to provide considered design briefs and provide consistent quality checking
At its heart, this role is about capturing the stories on site and amplifying them to our audiences on all of our platforms. We’re interested in meeting people who share our passion and who take pride in their role. The most important thing is that you are a solid project manager that can spin several plates at the same time. You are a keen problem solver, are highly organised and are able to build strong relationships.
What this is likely to mean in real life, is:
You have 3-4 years of experience, gained in-house or at a marketing agency
You have run multi channel campaigns from start to finish
You are confident in running the digital marketing side of things
You have self-managed a diverse workload, prioritising and making difficult decisions about which activity will have the greatest effect
You have experience briefing and managing third party suppliers and agencies
Location: On site (Peckham Levels). Although you will be required to sometimes travel to Make Shift’s head office in Brixton.
Working Days and Expected Working Hours: 40 hours per week, Monday-Friday, with flexible start times and a 1-hour lunch break every day. Any overtime will be paid where appropriate and agreed with your line manager.
Perks: Work from home one day a week, fortnightly lunch, Company socials
Holiday: 30 days plus Bank Holidays pro rata
Email email@example.com with cover letter, availability and CV.
£35k - £40k DOE
We are an equal opportunities employer and positively encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.